THE PROJECT

The aim of the project was to redesign the gift shop of the Folk Art Museum of Athens, attempting to bridge the gap between folk art and contemporary art.

Symbolically, the past and the future are two meanings inextricably linked as one is included in the other. With the help of the shapes of everyday tools that people used in the past I created a visual code that unfolds on its surfaces as well as on some of the gift shop’s products, giving a unique visual identity. The forms are now more abstract depicted with the bright colors of folk art.