IKEAPRINTED AD
My role: Art Direction
BRIEF
Create a new concept for the campaign:
“WHERE LIFE HAPPENS”
CONCEPT
The idea was to highlight how IKEA has been present for years in our simplest everyday moments and that the products are an integral part of our memories.
That was achieved by using a more vintage aesthetic.
Project Date 25/10/2023
Location// Milano
This project was created for my Master’s assignment
